(Read now) Astonishing Legends Grundzüge des Mittelstandsmanagements - Kapitel 14: Marketing und Werbung (German Edition)






 |  2015-12-14 |  2015-12-14 | File Name: B01ANXW970

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Führungskräfte sollten sich nicht allein auf ihre Erfahrungen und ihre Intuition verlassen. Das Verstehen der Gegenwart und Gestalten der Zukunft erfordert ein systematisches und zielorientiertes Vorgehen im Rahmen der Managementprozesse, um Fehlschlüsse und Fehlentscheidungen zu vermeiden.

Kleine und mittlere Unternehmen können aufgrund ihrer Betriebsgröße schneller und flexibler auf Veränderungen reagieren. Allerdings set...


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